Decoding Zohran Mamdani's Sartorial Statement: What His Suit Reveals About Modern Manhood and a Changing Culture.
Coming of age in the British capital during the 2000s, I was always surrounded by suits. You saw them on businessmen rushing through the Square Mile. They were worn by fathers in the city's great park, kicking footballs in the golden light. Even school, a cheap grey suit was our required uniform. Historically, the suit has served as a costume of seriousness, projecting authority and performance—traits I was expected to aspire to to become a "man". However, before lately, people my age seemed to wear them less and less, and they had all but vanished from my consciousness.
Subsequently came the newly elected New York City mayor, Zohran Mamdani. He was sworn in at a closed ceremony wearing a sober black overcoat, crisp white shirt, and a notable silk tie. Riding high by an innovative campaign, he captured the public's imagination unlike any recent contender for city hall. But whether he was cheering in a music venue or appearing at a film premiere, one thing remained mostly unchanged: he was almost always in a suit. Loosely tailored, modern with soft shoulders, yet traditional, his is a quintessentially professional millennial suit—well, as typical as it can be for a generation that rarely bothers to wear one.
"The suit is in this strange place," says style commentator Derek Guy. "It's been dying a slow death since the end of the Second World War," with the real dip coming in the 1990s alongside "the advent of business casual."
"It's basically only worn in the strictest settings: weddings, funerals, to some extent, court appearances," Guy states. "It's sort of like the traditional Japanese robe in Japan," in that it "essentially represents a tradition that has long retreated from daily life." Many politicians "don this attire to say: 'I represent a politician, you can have faith in me. You should support me. I have legitimacy.'" But while the suit has historically conveyed this, today it enacts authority in the attempt of winning public trust. As Guy elaborates: "Since we're also living in a democratic society, politicians want to seem relatable, because they're trying to get your votes." To a large extent, a suit is just a nuanced form of drag, in that it performs manliness, authority and even closeness to power.
This analysis resonated deeply. On the rare occasions I need a suit—for a ceremony or formal occasion—I dust off the one I bought from a Japanese retailer a few years ago. When I first picked it up, it made me feel refined and high-end, but its slim cut now feels outdated. I suspect this feeling will be only too familiar for many of us in the diaspora whose families originate in other places, especially global south countries.
It's no surprise, the everyday suit has lost fashion. Similar to a pair of jeans, a suit's shape goes through trends; a specific cut can therefore define an era—and feel rapidly outdated. Take now: looser-fitting suits, echoing a famous cinematic Armani in *American Gigolo*, might be trendy, but given the price, it can feel like a considerable investment for something destined to be out of fashion within five years. But the attraction, at least in some quarters, endures: recently, department stores report suit sales rising more than 20% as customers "shift from the suit being daily attire towards an desire to invest in something exceptional."
The Politics of a Accessible Suit
Mamdani's preferred suit is from Suitsupply, a European label that retails in a mid-market price bracket. "He is precisely a product of his upbringing," says Guy. "In his thirties, he's neither poor nor extremely wealthy." Therefore, his mid-level suit will resonate with the group most likely to support him: people in their thirties and forties, college graduates earning professional incomes, often frustrated by the cost of housing. It's exactly the kind of suit they might wear themselves. Affordable but not extravagant, Mamdani's suits plausibly align with his stated policies—such as a rent freeze, constructing affordable homes, and free public buses.
"It's impossible to imagine a former president wearing Suitsupply; he's a Brioni person," says Guy. "He's extremely wealthy and was raised in that New York real-estate world. A status symbol fits naturally with that tycoon class, just as attainable brands fit well with Mamdani's cohort."
The legacy of suits in politics is long and storied: from a well-known leader's "shocking" beige attire to other national figures and their suspiciously impeccable, custom-fit sheen. Like a certain UK leader learned, the suit doesn't just dress the politician; it has the potential to characterize them.
Performance of Banality and Protective Armor
Perhaps the point is what one scholar refers to the "performance of banality", invoking the suit's long career as a standard attire of political power. Mamdani's particular choice taps into a studied modesty, not too casual nor too flashy—"respectability politics" in an inconspicuous suit—to help him appeal to as many voters as possible. However, experts think Mamdani would be cognizant of the suit's military and colonial legacy: "This attire isn't apolitical; historians have long noted that its contemporary origins lie in military or colonial administration." Some also view it as a form of protective armor: "It is argued that if you're from a minority background, you aren't going to get taken as seriously in these white spaces." The suit becomes a way of asserting credibility, particularly to those who might question it.
This kind of sartorial "code-switching" is not a recent phenomenon. Indeed historical leaders once donned three-piece suits during their formative years. These days, certain world leaders have begun exchanging their typical fatigues for a black suit, albeit one without the tie.
"Throughout the fabric of Mamdani's public persona, the struggle between insider and outsider is visible."
The attire Mamdani selects is highly significant. "Being the son of immigrants of Indian descent and a progressive politician, he is under scrutiny to meet what many American voters expect as a sign of leadership," notes one expert, while at the same time needing to walk a tightrope by "avoiding the appearance of an elitist selling out his distinctive roots and values."
Yet there is an sharp awareness of the double standards applied to suit-wearers and what is read into it. "That may come in part from Mamdani being a millennial, skilled to assume different personas to fit the occasion, but it may also be part of his multicultural background, where code-switching between cultures, traditions and attire is typical," it is said. "Some individuals can go unnoticed," but when women and ethnic minorities "seek to gain the power that suits represent," they must meticulously navigate the expectations associated with them.
In every seam of Mamdani's official image, the dynamic between belonging and displacement, inclusion and exclusion, is evident. I know well the awkwardness of trying to fit into something not built for me, be it an cultural expectation, the culture I was born into, or even a suit. What Mamdani's sartorial choices make evident, however, is that in public life, image is never neutral.